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Designed & Coded by Wen.X

WEN

DESIGN

I'm Wen Severus Xie, an interdisciplinary product designer with extensive experience in web and mobile app design, as well as design strategy. As a Senior Product Designer at FanDuel, I bring my expertise to create a seamless and rewarding experience for sports fans. With previous positions at Sony, NIO, and L'Oreal, I am well-equipped to apply my expertise to elevate your business.

01

BUSINESS

Implement strategies, business models and ventures that drive sustainable growth.

02

BRAND

Engage audiences with a meaningful brand vision, purpose and content.

03

EXPERIENCE

Outperform competitors with compelling products, services and experiences.

04

ACTIVATION

Activate customers and deepen relationships across touchpoints.

05

ENABLEMENT

Lead customer-focused organizations, processes and platforms.

I AM

INTER-

DISCIPLINARY

STUFF I'VE WORKED ON

Digital Product Design

FANDUEL REWARDS CLUB

How might we drive loyalty by showcasing FanDuel’s generosity in our Casino Rewards Club, transforming rewards into memorable player experiences?

Digital Transformation

YSL BEAUTE

How might we utilize the new digital touchpoint (WeChat mini program) to provide a better gifting experience on luxury brand's e-commerce platform?

Digital Product Design

NIO OS ASPEN

How might we design a smarter in-car infotainment system for NIO's drivers in both Europe and China?

Speculative Design

FUTURE OF WORK

How might we bridge the gap between the present and entirely remote and mobile future of work?

Product, Branding & Experience

BIOS

How might we design a nutritional response to data to help users maintain a healthy lifestyle?  

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